Page 1 of LOTR: Shadow of Mordor PR lunacy

When Warner's PR goes mad:
http://www.mcvuk.com/news/read/youtubers-required-to-persuade-viewers-to-purchase-in-return-for-shadow-of-mordor-review-code-report-claims/0139469

Stipulations for access to pre-release PC code for the game allegedly stated that YouTubers must:

• Maximise awareness for the game during the ‘week of vengeance’
• Persuade viewers to purchase game
• Not show bugs or glitches that may exist
• Discuss the story
• Include discussion of the Nemesis system – “this really should take up the bulk of the focus, such as how different the orcs are, how vivid their personalises are” etc.

And if you don't sign up to that agreement, they'll mark your content as theirs and take the revenue.

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This item was edited on Wednesday, 8th October 2014, 08:43

Warner has a long history of stuff like this. I remember back in the day they sent me a screener if a fairly popular film that I hadn't even requested with a ridiculous list of demands, including that it be back with them in three days from the date of dispatch (which was the next day by the time I received it). I sent it back un-reviewed with a snotty letter.







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